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	<title>Comments on: Journalism on the Brink (Part II)</title>
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	<link>http://gnbuzz.com/2009/03/03/journalism-on-the-brink-part-ii/</link>
	<description>The Convergence of Media, Sports and the Arts</description>
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		<title>By: A post-P-I, PostGlobe Misstep &#171; The Buzz</title>
		<link>http://gnbuzz.com/2009/03/03/journalism-on-the-brink-part-ii/#comment-91</link>
		<dc:creator>A post-P-I, PostGlobe Misstep &#171; The Buzz</dc:creator>
		<pubDate>Tue, 28 Apr 2009 19:55:34 +0000</pubDate>
		<guid isPermaLink="false">http://gnbuzz.com/?p=81#comment-91</guid>
		<description>[...] or PI.com are local politics, watchdog functions, sports or arts and culture. Pick one. And, as I have been advocating for years, they both need to start charging for their niche [...]</description>
		<content:encoded><![CDATA[<p>[...] or PI.com are local politics, watchdog functions, sports or arts and culture. Pick one. And, as I have been advocating for years, they both need to start charging for their niche [...]</p>
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		<title>By: glennnelson</title>
		<link>http://gnbuzz.com/2009/03/03/journalism-on-the-brink-part-ii/#comment-21</link>
		<dc:creator>glennnelson</dc:creator>
		<pubDate>Fri, 06 Mar 2009 18:47:11 +0000</pubDate>
		<guid isPermaLink="false">http://gnbuzz.com/?p=81#comment-21</guid>
		<description>Josh, I believe that an upstart could absolutely compete with a small daily paper. The Internet is the great equalizer. There are plenty independents out there kicking major media&#039;s butt in niche content.  There would of course be challenges:

* Newspaper has infrastructure (could be duplicated).
* Newspaper has branding (tougher challenge; would need to be proactive -- guerilla marketing, community outreach, maybe even advertising).
* Can you match the newspaper&#039;s pockets?</description>
		<content:encoded><![CDATA[<p>Josh, I believe that an upstart could absolutely compete with a small daily paper. The Internet is the great equalizer. There are plenty independents out there kicking major media&#8217;s butt in niche content.  There would of course be challenges:</p>
<p>* Newspaper has infrastructure (could be duplicated).<br />
* Newspaper has branding (tougher challenge; would need to be proactive &#8212; guerilla marketing, community outreach, maybe even advertising).<br />
* Can you match the newspaper&#8217;s pockets?</p>
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		<title>By: Josh</title>
		<link>http://gnbuzz.com/2009/03/03/journalism-on-the-brink-part-ii/#comment-20</link>
		<dc:creator>Josh</dc:creator>
		<pubDate>Fri, 06 Mar 2009 18:34:54 +0000</pubDate>
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		<description>Could an online upstart compete with a small daily paper.  Could you sub out local news/sports and all the associated multimedia and compete with daily free?  What do you think you would need content wise to compete?</description>
		<content:encoded><![CDATA[<p>Could an online upstart compete with a small daily paper.  Could you sub out local news/sports and all the associated multimedia and compete with daily free?  What do you think you would need content wise to compete?</p>
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		<title>By: Hairy</title>
		<link>http://gnbuzz.com/2009/03/03/journalism-on-the-brink-part-ii/#comment-19</link>
		<dc:creator>Hairy</dc:creator>
		<pubDate>Thu, 05 Mar 2009 18:41:43 +0000</pubDate>
		<guid isPermaLink="false">http://gnbuzz.com/?p=81#comment-19</guid>
		<description>Sign me up! What a great idea. Plenty of good news and in-depth stories...and availabilty for stringers. 

I also agree with you about Entertainment. I miss the TV page and the TV news. No one handles radio anymore, except for the P-I once a week. Maybe all the &quot;retired&quot; writers, such as Patrick McDonald and John Hartl can work on a free lance basis.

The newsroom are there and ready for the taking.

Keep pushing, Glenn.......</description>
		<content:encoded><![CDATA[<p>Sign me up! What a great idea. Plenty of good news and in-depth stories&#8230;and availabilty for stringers. </p>
<p>I also agree with you about Entertainment. I miss the TV page and the TV news. No one handles radio anymore, except for the P-I once a week. Maybe all the &#8220;retired&#8221; writers, such as Patrick McDonald and John Hartl can work on a free lance basis.</p>
<p>The newsroom are there and ready for the taking.</p>
<p>Keep pushing, Glenn&#8230;&#8230;.</p>
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		<title>By: glennnelson</title>
		<link>http://gnbuzz.com/2009/03/03/journalism-on-the-brink-part-ii/#comment-9</link>
		<dc:creator>glennnelson</dc:creator>
		<pubDate>Tue, 03 Mar 2009 21:30:47 +0000</pubDate>
		<guid isPermaLink="false">http://gnbuzz.com/?p=81#comment-9</guid>
		<description>Great question, Josh.

First of all, yikes! I meant $49.95/year (I made the correction in the blog post).

Some might want to charge, say, $4.95 per month, making the question, &quot;Would you pay five bucks a month to read a professional beat writer, columnist, features, expert content about your favorite team that you otherwise wouldn&#039;t get?&quot; I think a lot of passionate fans say &quot;yes!!&quot; If you look at Scout and Rivals, they have thousands of subs for content that does not even approach the level of that produced by newspapers. When I was there, Scout didn&#039;t advertise and didn&#039;t have the branding, say, The Seattle Times would in Seattle, or Miami Herald would in Miami. We had plenty of sites at the 7,000 sub level, charging $99.95 per year.

I think people like to add coverage of their favorite activities incrementally. So while maybe 50,000 people might be reading free content at my competitor (generating little revenue, so my competitor is in danger of going out of business), I&#039;d be happy with my 7,000. At some point, my competition is going to figure out a better business model or go out of business.

By the way, I don&#039;t think my scenario works on a national basis, particularly for sports, because national news, on some level, is commodity news. There are exceptions, of course. I&#039;d always be willing to subscribe to the New York Times, for example.</description>
		<content:encoded><![CDATA[<p>Great question, Josh.</p>
<p>First of all, yikes! I meant $49.95/year (I made the correction in the blog post).</p>
<p>Some might want to charge, say, $4.95 per month, making the question, &#8220;Would you pay five bucks a month to read a professional beat writer, columnist, features, expert content about your favorite team that you otherwise wouldn&#8217;t get?&#8221; I think a lot of passionate fans say &#8220;yes!!&#8221; If you look at Scout and Rivals, they have thousands of subs for content that does not even approach the level of that produced by newspapers. When I was there, Scout didn&#8217;t advertise and didn&#8217;t have the branding, say, The Seattle Times would in Seattle, or Miami Herald would in Miami. We had plenty of sites at the 7,000 sub level, charging $99.95 per year.</p>
<p>I think people like to add coverage of their favorite activities incrementally. So while maybe 50,000 people might be reading free content at my competitor (generating little revenue, so my competitor is in danger of going out of business), I&#8217;d be happy with my 7,000. At some point, my competition is going to figure out a better business model or go out of business.</p>
<p>By the way, I don&#8217;t think my scenario works on a national basis, particularly for sports, because national news, on some level, is commodity news. There are exceptions, of course. I&#8217;d always be willing to subscribe to the New York Times, for example.</p>
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		<title>By: Josh</title>
		<link>http://gnbuzz.com/2009/03/03/journalism-on-the-brink-part-ii/#comment-8</link>
		<dc:creator>Josh</dc:creator>
		<pubDate>Tue, 03 Mar 2009 21:09:47 +0000</pubDate>
		<guid isPermaLink="false">http://gnbuzz.com/?p=81#comment-8</guid>
		<description>Question for you Glenn in your scenario.  Would you be able to get 7,000 subscribers to pay $50 a month, when they could get free coverage from your competition?  

It would seem that you would have to offer something clearly &quot;needed&quot; by the sports enthusiast.</description>
		<content:encoded><![CDATA[<p>Question for you Glenn in your scenario.  Would you be able to get 7,000 subscribers to pay $50 a month, when they could get free coverage from your competition?  </p>
<p>It would seem that you would have to offer something clearly &#8220;needed&#8221; by the sports enthusiast.</p>
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